Hong Kong, [2-Dec-2024] – Chord Hero, a pioneer in Web3 music education, has partnered with Appreciator.io and the Van Gogh Sites Foundation to revolutionize art and music learning for children in Asia. This innovative collaboration integrates art, music, and cutting-edge Web3 technology, delivering transformative experiences while supporting sustainability and heritage preservation.

As a newly joined Asian shareholder in the Van Gogh Sites Foundation community, Chord Hero and Appreciator.io will launch Van Gogh-themed music and Web3 learning courses in January 2025. These programs include interactive self-learning ukulele box sets and online courses designed for children in Mainland China, Hong Kong, Japan, Korea, and Singapore. Developed by a team of art educators, music specialists, and Web3 trainers, these initiatives take a multi-sensory approach to inspire creativity in young learners.

Adding a philanthropic dimension, a portion of the proceeds from every ukulele box set sold will be donated to the Van Gogh National Park, supporting environmental preservation efforts. Similarly, when participants enroll in the official course, they will receive a certificate, and part of the course fees will be contributed to the Van Gogh Sites Foundation, furthering its mission to preserve and promote Van Gogh's cultural legacy.

"This partnership celebrates Van Gogh’s artistic legacy and empowers children to connect with art and music in a way that sparks lifelong creativity," said Anthony Chau, Co-founder & CEO of Chord Hero. "By merging technology with education, we’re fostering a new generation of artists and musicians who can appreciate the past while embracing the future." 

Appreciator.io, the world's first foundation-certified phygital art platform, enriches this collaboration by offering participants immersive interactions with Van Gogh’s masterpieces. Its Van Gogh 39 Phygital Collection exemplifies the blend of physical and digital art that is central to the initiative. 

"We’re honored to collaborate with Chord Hero and the Van Gogh Sites Foundation to bring Van Gogh’s legacy to life for a new generation," said Emily Cheung, Founder & CEO of Appreciator.io. "Our shared vision ensures that cultural heritage and innovative technology work hand in hand to inspire and educate." 

This partnership underscores the potential of Web3 technologies to redefine educational paradigms while preserving artistic and cultural legacies.

To learn more about the Van Gogh Sites Foundation, please visit https://www.vangoghsites.com/en

To learn more about Appreciator.io and its phygital art platform, please visit Appreciator.io.